Vertical & Lateral Keyword Analysis - Keyword Research 101

This is a great post on the importance of why keyword research should be the basis of any online business.

The data from your own “private” server logs is arguably the most reliable source for keyword analysis and keyword discovery.

With that in mind, we at WordStream have created a Keyword Management Solutions Tool that does just this: it harvest the keyword query data from your own server logs and streams it into an actionable platform so you can discover new, proven keyword opportunities each day.

If you’re interested check it out and let me know what you think. WordStream is a new keyword tool, so we’d love to get your feedback on the software.

Thanks,
Ken Lyons

Thanks for inspiring me to use Wordtracker. I have signed up for it and I found it so essential that I am wondering why I was running without it so far.

Finally I have realized the importance of the keyword research and I have started doing it.

Thanks for teaching about the vertical and lateral keyword analysis.

Ken Lyons: Thanks for sharing information about the WordStream. I found it very useful. In the coming days I will write about it.

That’s great!

Let me know if you need anything for the post, like an extended trial of the tool. Also, if you want, I can connect you with WordStream’s founder/inventor, Larry Kim. Larry has incredible knowledge of the tool and search marketing in general.

Thanks,
Ken Lyons

I never knew about the vertical and lateral keywords. I only knew that there are just the keywords.